| The company had a number of on-field research insights which proved the benefits of its technology for better patient care. The company wished to disseminate this information in a crisp and concise fashion so that the doctors would be able to assimilate the facts quickly at a glance. This was intended to work as a motivator to know more about the studies so that the doctors could adopt the latest technologies in their practice. |
Challenges
Lack of attention and time by HCPs towards scientific insights and facts. Lack of interest in innovative technologies leading to lower revenues.
Solution
Our in-house medical experts in collaboration with creative experts created visually enriched infographics to give quick glimpses into the facts.
Outcome
- Better effectiveness
HCPs asking for more information - Better ROI
from the campaign and scientific investments
Ethosh’s scope of work
- Complete understanding of the research papers
- Extracting key elements
- Making a visual design to explain facts quickly
- Strict compliance with the LMR guidelines
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Ethosh blends the real and the virtual to communicate challenging concepts. From life sciences to the products of modern manufacturing. From strategy to execution. We use the latest digital tools and platforms to help you communicate efficiently and effectively: to market, to instruct and to inform. Ethosh works with global life sciences and manufacturing companies and has its offices in North America, Europe and India. |
