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Challenges
The company has a very large TA spread across 100+ countries, a large product and solution portfolio, and web content in several hundreds of thousands of pages.
Most of it needed to be transformed to engaging and interactive customer experiences and it requires a reliable partner who can scale, bring in differentiation and deliver with agility and within budget constraints.
Campaign Goal
To transform traditional, legacy customer experiences to digital, engaging customer experiences.
Outcome
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Undertook massive transformation
close to 300+ videos, 30+ interactive web solutions
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Supported global digital marketing campaigns
with hundreds of emailers and landing pages
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Transformed physical demos to VR AR solutions
that not only saved more than $600K in the first year but generated 4x the number of leads
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Built a 50+ member ‘Center of Excellence'
dedicated to digital efforts of the company
Ethosh’s scope of work
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From the conceptualization of a new customer experience to design and development of a customer experience
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Support the client team on the deployment of the experience through digital channels (web, mobile, VR/AR)
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Ethosh blends the real and the virtual to communicate challenging concepts. From life sciences to the products of modern manufacturing. From strategy to execution. We use the latest digital tools and platforms to help you communicate efficiently and effectively: to market, to instruct and to inform. Ethosh works with global life sciences and manufacturing companies and has its offices in North America, Europe and India. |
